“Under the Influence, the unauthorized story of the Anheuser-Busch Dynasty,” by award-winning journalist and best-selling author Terry Ganey, is the frank portrayal of five generations of the Busch family who erected but then sold the world’s largest brewing empire.
This new edition brings the Busch saga full circle and includes:
The death of Adrienne Martin, the 27-year-old model, found dead of a drug overdose in the bed of August A. Busch IV.
How Busch’s difficult relationship with his father was tested by the sale of Anheuser-Busch to the Belgian conglomerate InBev.
The naming of some sources, quoted anonymously in the original edition.
It also discloses for the first time that:
Before he became known as “Mr. Beer and Baseball” in St. Louis, August A. “Gussie” Busch Jr. was the subject of a federal investigation during World War II because of a suspected connection between a German relative and the Nazis.
After Gussie’s son, August A. Busch III, removed Gussie as head of Anheuser-Busch, Sen. Tom Eagleton offered legal advice on whether Gussie should try to regain company control through a suit or a proxy fight.
While a rumor has long been associated with Harry Caray’s ouster as the St. Louis Cardinals’ play-by-play broadcaster, the truth behind his firing can be found in a long list of complaints about his on-the-air performance that began almost from the moment he sat down behind the microphone.